{"title":"Prime Raw","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cstrong\u003e100% Natural\u003c\/strong\u003e\u003cspan\u003e raw ingredients, freshly frozen and delivered across the UK\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"prime-raw-chicken-salmon-complete-454g","title":"Prime Raw Chicken \u0026 Salmon Complete 454g","description":"\u003cdiv class=\"markdown markdown-main-panel md-content enable-luminous-fast-follows enable-updated-hr-color stronger tutor-markdown-rendering\" id=\"model-response-message-contentr_50f6091ae75233b8\" dir=\"ltr\"\u003e\n\u003cdiv\u003e\n\u003ch3 class=\"product-meta__title heading h3\"\u003ePRIME RAW | Chicken \u0026amp; Salmon Complete 454g | 80\/10\/10\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003eGive your dog a nutritious, meat-rich meal with our 50\/50 blend of high-quality chicken and salmon. Formulated as a complete raw food option, this grain-free recipe contains no artificial colours or preservatives and is frozen to lock in maximum freshness.\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cb\u003eWhy Your Dog Will Love It:\u003c\/b\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\u003cb\u003eMuscle Support:\u003c\/b\u003e Premium chicken protein maintains strong muscles and daily energy.\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\u003cb\u003eHealthy Skin \u0026amp; Glossy Coat:\u003c\/b\u003e Salmon naturally supplies essential omega-3 fatty acids to nourish skin and coat.\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\u003cb\u003eWholesome \u0026amp; Sustained Energy:\u003c\/b\u003e Balanced animal proteins and natural fats keep your dog active and thriving.\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\u003cb\u003eDelicious Flavor \u0026amp; Variety:\u003c\/b\u003e Blends two tasty protein sources to keep mealtime exciting.\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cb\u003eStorage \u0026amp; Safe Handling:\u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv\u003eStore frozen. Defrost safely before serving based on your dog's weight, age, and activity level. Once thawed, keep refrigerated, use within the recommended timeframe on the packaging, and never refreeze. Always wash hands, utensils, and surfaces thoroughly after handling raw food, keep it separate from human food, and provide plenty of fresh water.\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003ci\u003eCheck packaging for exact ingredients, feeding guidelines, and nutritional details.\u003c\/i\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Oxford Pet Food","offers":[{"title":"4.5kg (10 x 454g)","offer_id":58698328473974,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true},{"title":"9kg (20 x 454g)","offer_id":58698328506742,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true},{"title":"13.6kg (30 x 454g)","offer_id":58698328539510,"sku":null,"price":37.99,"currency_code":"GBP","in_stock":true},{"title":"27.2kg (60 x 454g)","offer_id":58698328572278,"sku":null,"price":70.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/4847\/4742\/files\/primerawchicken_salmon.png?v=1789222879"},{"product_id":"prime-raw-just-tripe-454g","title":"Prime Raw Just Tripe 454g","description":"\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full dark markdown-new-styling\"\u003e\n\u003ch3\u003ePRIME RAW – Just Tripe\u003c\/h3\u003e\n\u003cp\u003eGive your dog a natural and nutritious raw meal with \u003cstrong\u003ePRIME RAW – Just Tripe\u003c\/strong\u003e. Made with \u003cstrong\u003e100% natural tripe\u003c\/strong\u003e, this single-ingredient raw dog food is a great choice for raw feeders looking to provide a simple, wholesome addition to their dog’s diet.\u003c\/p\u003e\n\u003cp\u003eNaturally rich in \u003cstrong\u003ehigh-quality protein, healthy fats, enzymes, and essential nutrients\u003c\/strong\u003e, tripe can help support healthy digestion, muscle maintenance, immune function, and healthy skin and coat. With no grains, preservatives, artificial additives, fillers, or unnecessary ingredients, PRIME RAW – Just Tripe keeps your dog’s nutrition simple and natural.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e100% Tripe | Grain-Free | No Additives | Frozen for Freshness\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSimply thaw the required portion and serve according to your dog’s individual needs. Suitable for dogs of different breeds and sizes. Always keep frozen until ready to use and provide fresh drinking water alongside meals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Oxford Pet Food","offers":[{"title":"4.5kg (10 x 454g)","offer_id":58698475700598,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true},{"title":"9kg (20 x 454g)","offer_id":58698475733366,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true},{"title":"13.6kg (30 x 454g)","offer_id":58698475766134,"sku":null,"price":37.99,"currency_code":"GBP","in_stock":true},{"title":"27.2kg (60 x 454g)","offer_id":58698475798902,"sku":null,"price":70.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/4847\/4742\/files\/primerawjusttipe.png?v=1789225032"},{"product_id":"chicken-complete-454g-80-10-10","title":"Chicken Complete 454g | 80\/10\/10","description":"\u003ch3\u003ePRIME RAW – Chicken Complete\u003c\/h3\u003e\n\u003cp\u003eGive your dog \u003cstrong\u003ecomplete and balanced nutrition\u003c\/strong\u003e with PRIME RAW – Chicken Complete, a premium frozen raw meal made with high-quality natural ingredients. Formulated to support your dog’s overall health, energy, and vitality, it provides essential protein, healthy fats, vitamins, and minerals for everyday wellbeing.\u003c\/p\u003e\n\u003cp\u003eMade with \u003cstrong\u003e80% chicken, 10% bone, and 10% offal\u003c\/strong\u003e, this complete raw diet provides a natural balance of muscle meat, ground bone, and organ meat. It is free from grains, gluten, artificial additives, preservatives, and fillers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eSupports healthy digestion and overall gut health\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps maintain healthy skin and a shiny coat\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eProvides calcium to support strong bones and teeth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHigh-quality protein and fats support energy and muscle health\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBalanced nutrition helps maintain a healthy body weight\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSuitable for dogs of all breeds and life stages\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eNutritional Analysis:\u003c\/strong\u003e\u003cbr\u003eProtein 15.6% | Oils \u0026amp; Fats 16% | Ash 2.4% | Fibre 0.2% | Moisture 65.8%\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e Chicken 80% | Bone 10% | Offal 10%\u003c\/p\u003e\n\u003cp\u003eKeep frozen until ready to use. Thaw the required portion in the refrigerator overnight and serve according to your dog’s weight, age, and activity level. Once thawed, keep refrigerated and use within \u003cstrong\u003e48 hours\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Oxford Pet Food","offers":[{"title":"4.5kg (10 x 454g)","offer_id":58698579476854,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true},{"title":"9kg (20 x 454g)","offer_id":58698579509622,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true},{"title":"13.6kg (30 x 454g)","offer_id":58698579542390,"sku":null,"price":37.99,"currency_code":"GBP","in_stock":true},{"title":"27.2kg (60 x 454g)","offer_id":58698579575158,"sku":null,"price":70.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/4847\/4742\/files\/chickencompleteprimeraw.png?v=1789226367"},{"product_id":"prime-raw-mixed-flavour-variety-box","title":"Prime Raw | Mixed Flavour Variety Box","description":"\u003ch3\u003ePRIME RAW – Mix Variety Box\u003c\/h3\u003e\n\u003cp\u003eGive your dog exciting mealtimes with \u003cstrong\u003ePRIME RAW – Mix Variety\u003c\/strong\u003e, a premium selection of natural raw dog food featuring a wide range of delicious proteins and recipes. Designed to provide variety while supporting a balanced and nutritious diet, it offers different flavours and textures to keep your dog interested at every meal.\u003c\/p\u003e\n\u003cp\u003eThe variety range may include recipes such as \u003cstrong\u003eChicken Complete, Chicken \u0026amp; Veg, Chicken \u0026amp; Salmon, Chicken \u0026amp; Tripe, Just Chicken, Beef Complete, Beef \u0026amp; Tripe, Lamb, Duck Complete, Turkey \u0026amp; Veg, Salmon \u0026amp; Veg, Tripe \u0026amp; Oily Fish, Just Tripe, and 3 Bird\u003c\/strong\u003e, giving your dog plenty of variety to enjoy.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProtein-rich nutrition\u003c\/strong\u003e to support healthy muscles and energy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eNatural ingredients\u003c\/strong\u003e that retain their nutritional value\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eGrain-free recipes\u003c\/strong\u003e with no unnecessary fillers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVariety of proteins and flavours\u003c\/strong\u003e for enjoyable mealtimes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSupports healthy skin\u003c\/strong\u003e, coat, digestion, and overall wellbeing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps provide balanced nutrition while maintaining healthy weight\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEach roll weighs \u003cstrong\u003e454g\u003c\/strong\u003e and should be kept frozen until ready to use. Thaw the required portion in the refrigerator overnight and serve according to your dog’s weight, age, and activity level. Once thawed, keep refrigerated and use within \u003cstrong\u003e3 days\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRIME RAW – Mix Variety: more flavours, more choice, and wholesome raw nutrition for a healthier, happier dog.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Oxford Pet Food","offers":[{"title":"4.5kg (10 x 454g)","offer_id":58698879795574,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true},{"title":"9kg (20 x 454g)","offer_id":58698879828342,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true},{"title":"13.6kg (30 x 454g)","offer_id":58698879861110,"sku":null,"price":37.99,"currency_code":"GBP","in_stock":true},{"title":"27.2kg (60 x 454g)","offer_id":58698879893878,"sku":null,"price":70.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/4847\/4742\/files\/primerawmixbox.png?v=1789231776"},{"product_id":"prime-raw-no-chicken-mix-box","title":"Prime Raw | No Chicken Mix Box","description":"\u003ch3\u003ePRIME RAW – C\u003cspan\u003ehicken Allergy \u003c\/span\u003eMix Box\u003c\/h3\u003e\n\u003cp\u003ePRIME RAW No Chicken Mix is a complete raw dog food selection made specifically for dogs that need to avoid chicken due to allergies, sensitivities, or an elimination diet recommended by a vet. 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